Fove
Fove guide

How to design beautiful gradients.

Build a consistent gradient system from one palette, then use it across website heroes, slides, split layouts, and feature pillars.

Website hero

A backdrop with a clear mood.

The palette creates the emotion. The layout keeps the message readable.

Start with the scheme

One palette should feel like a small design system.

Pick colors for roles, not just taste: a grounding dark, a calm field color, one accent, and one light support tone. Fove palettes already make those relationships easy to scan.

Try the system

The same colors can carry different visual jobs.

A good gradient does not need to be everywhere. Use a large atmospheric background when you want emotion, a split when you need structure, and smaller gradient surfaces when content needs to stay crisp.

Website hero

A backdrop with a clear mood.

The palette creates the emotion. The layout keeps the message readable.

Design ideas

Five reliable ways to make gradients feel intentional.

Use one palette

Repeat color relationships instead of inventing a new gradient per section.

Keep text on calm areas

Place headlines over darker or quieter corners, not the brightest transition.

Use intensity as a dial

Vivid for marketing moments, muted or whisper for product surfaces.

Let white breathe

Pair gradients with plain white space so the page still feels readable.

Export for the medium

PNG for slides and social, CSS or SVG when the gradient must stay editable.

Build a gradient system from your next palette.

Open Fove, choose a palette, test a few visual roles, and export the gradients that make your slide or landing page feel designed.

Start designing